- Since 2007, mobile phones are the primary mode of telecommunication.
- 97% of the US population (330M people) owns and uses smartphones and/or tablet devices.
- Mobile apps are expected to generate over $935 billion in revenue in 2024.
- 21% of Millennials open an app 50+ times per day.
- 49% of people open an app 11+ times each day.
- 70% of all US digital media time comes from mobile apps.
- The average smartphone owner uses 10 apps per day and 30 apps each month.
- Since 2019, the internet & social media are accessed more via mobile devices than PC’s & laptops.
- Over half (59.5%), of internet traffic comes from mobile phones.
- Three in four Americans (76%) have purchased something online using mobile phones. Those under age 50 are most likely to buy online (92%). Unsurprisingly, in 2022 the Amazon shopping app was the top downloaded marketplace app in the U.S.
- At least once a week, about one-third (32%) of the U.S. population uses their phone to buy something online.
- Mobile retail sales hit approximately $387 billion in 2022.
- M-commerce is most common among U.S. users ages 30 to 49 at 92%, compared to 87% of users ages 18 to 29.
Mobile apps stand out as the most cost-effective and user-friendly method for engaging with diverse groups of people across different demographics and geographic locations. They provide a wide-reaching platform for delivering up-to-date messaging efficiently and effectively. This versatility makes mobile apps an invaluable tool for businesses, organizations, and communities seeking to connect with their target audiences and foster meaningful engagement regardless of their location or background…
Let us provide examples of our work and demonstrate how we can help you accomplish all of the above and more…
